Why You Actually Need Winter SPF — 3 K-Beauty Formulas You Can Buy Now
🧊 Winter Doesn’t Mean “No Sun”
When the temperature drops and the air gets crisp, it’s easy to assume your skin is safe from sun damage. But in reality:
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UV-A rays (the “aging” rays) stay strong all year long and can sneak through clouds and windows. (Source: Skin Cancer Foundation)
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Snow or ice reflect up to 80% of UV rays, meaning exposed skin is hit twice — from above and below. (Source: World Health Organization – UV & Snow Reflection Report)
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Winter’s dry air + indoor heating = weakened skin barrier, so damage from UV happens more easily.
Your skin still needs protection — even if you’re bundled up.
💧 Why K-Beauty Sunscreens Are Game-Changers for Winter
If you’ve ever avoided sunscreen because it felt heavy, left a white cast, or didn’t layer well under makeup — K-Beauty sunscreens solve that. They’re designed for comfort + care:
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Lightweight, minimal white cast, absorbs fast
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Packed with skincare ingredients (rice extract, green tea, birch sap, probiotics)
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Ideal for winter when your skin barrier is already under stress
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Many top formulas are available for purchase at KPTOWN, making it easy to shop and trust
🧴 Our Top 3 Winter SPF Picks
Here are three formulae that Korean people trust for the winter months — with direct links to buy at KPTOWN!
1) Beauty of Joseon Relief Sun: Rice + Probiotics SPF50+ PA++++

💛 Why We love it
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Silky, cream-like texture that feels nourishing on dry winter skin
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Leaves a soft, healthy glow without greasiness
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Layers beautifully under makeup — no pilling, no heaviness
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Great for sensitive or irritated skin days
🛒 Buy at KPTOWN
👉 https://www.kptown.com/products/b0c572twgf
2) Round Lab Birch Juice Moisturizing UV LOCK SPF45

💙 Why We love it
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Lightweight gel-cream texture that hydrates without feeling sticky
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Birch sap + hyaluronic acid help restore moisture on cold, dry days
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No white cast and super comfortable for daily wear
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Perfect for sensitive, dehydrated, or winter-stressed skin
🛒 Buy at KPTOWN
👉 https://www.kptown.com/products/b0djgwh3tc
3) TOCOBO Bio Watery Sun Cream SPF50 PA++++

💧 Why We love it
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Water-gel formula absorbs instantly — feels like skincare, not sunscreen
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Vegan, lightweight, and breathable even with makeup
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Ideal for people who dislike heavy or oily SPFs
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Great everyday sunscreen for both dry and combination skin
🛒 Buy at KPTOWN
👉 https://www.kptown.com/products/b0f67glf54
📝 Winter SPF Shopping Checklist
Before you click “Add to Cart”, keep these in mind:
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Choose Broad Spectrum (protects UVA + UVB) & at least SPF 30 (SPF 50+ recommended for snowy/reflective conditions)
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Don’t skip because it’s cloudy or cold — your skin is still exposed
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Apply to face, neck, ears (even if you’re bundled)
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Reapply every ~2 hours when outside or exposed to reflection/snow
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Pair your sunscreen with a hydrating routine (serum + moisturizer) — winter air + heating = barrier stress
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Pick a texture you like — you’ll apply it more consistently if it feels good
🌟 Final Thoughts
Winter doesn’t mean your skin gets a pass. In fact, it might be the season when you need protection more than ever.
Think of your sunscreen like your daily skincare MVP — part protection, part ritual.
Shop the picks above at KPTOWN, apply consistently, and let your skin glow through the cold, not suffer through it.